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Posted by Master on

Lori Senecal, An Example To Follow

The Quantum Leap award for leadership and innovation is only given to the most surprising names. They have to have a strong story of reform, overcoming boundaries and impressive career. These qualities are well deserved to the newest CEO of the Crispin Porter + Bogusky agency (CP+B), Lori Senecal.

Having earned her bachelor at the McGill University in Marketing & Finance, she soon got her position as co-founder of McCann Erickson and was also later Global Chief Executor and President of two other McCann branches. She was no stranger to success at that time.

Being a member of the Ad Council Board of Directors, she already started with an impressive career. Her newest position in CP+B is an honor to her, as she looks forward to leading their team and putting her experience in practice. She has already developed and planned strategies for dozens of renowned companies like Coca-Cola and Nestle. Her top position as the President of McCann Worldwide, leading an office in NY, Ms. Lori Senecal was already improving the companies she worked on and increasing their profit with financial strategies. She transformed small teams into large rooms with branching sectors, especially during her time at kbs+, where she turned a team of 250 people into more than 900 workers in that same office.

In 2014, she was awarded the title of “Women to Watch,” by Advertising Age. This reward is given to women that are showing surprising results in their respective careers. Lori is one of them.

Other occupations she had: Chairman and CEO of Kirshenbaum Bond Senecal + partners, for five years (and later for an additional year), as well as President and CEO of MDC Partners. See,

Living in New York, Lori Senecal is an example of taking for people that are starting their career in the financing market. With dedication and the right eye for planning ahead, she has conquered what many didn’t with more years of experience.

In a report by Campaign Live, during her position in CP+B, she helped the company branch their operations to Beijing in late 2016. By opening an office in Beijing, they would be serving two additional global accounts, and this decision has the finger of the global CEO Ms. Senecal.

Lori has many online recommendations in her page on LinkedIn. These vary in “Digital Strategy,” “Integrated Marketing” and “Advertising.” Her collaborations with many companies have led her to form tons of contacts and networks with people in the business, improving her chances to keep growing in the field as year’s progress. Information on this article sourced from Lori’s page.

Posted by Master on

The Natural and Organic EOS Lip Balm is Steadily Rising to the Leader in the Industry

In the past decade, things have drastically changed in the lip balm industry, and it can all be attributed to the sensational new EOS Lip Balms that have hit the market. Chapstick, original, cherry or mint, has been the leading lip balm for many years, in fact, it was the only lip balm besides the cheap generic brands.

EOS Lip Balm is a unique lip balm that comes in over 15 different flavors, which makes it very intriguing for the oversaturated market and the millennials who have adopted the new EOS lip balm products. One of the defining differences of the EOS or Evolution of Smooth products is that they are not buying into the cylindrical containers that Chapstick is known for.

EOS has designed a pretty, sassy round container that allows the user to apply the balm from a pretty little container. EOS also adds a fragrance to match the flavor in their products, so as they are used an inviting fragrance enhances the user as well.

It was seven years ago that EOS Lip Balm began to occupy the shelves in Walgreens, Walmart stores, and Target. Celebrities like Miley Cyrus, Christina Aguilera, and Kim Kardashian began using the little balls of balm and were seen with them everywhere. Then the latest thing in lip balms hit the beauty magazines and the L.A. fashion world, and EOS became second only to Burt’s Bees Lip Balm.

EOS Lip Balm is organic, which is presently in high demand. Today, it sells over 1 million units a week, and management has strategic plans for the future. As the lip care market is expanding and growing at a steady pace, EOS market researchers project that by 2020 sales will exceed $2 billion, which is outstanding for the lip balm company.


Posted by Master on

Skin Benefits Of Using Shea Butter


Shea Butter is a great product that offers a lot of benefits. One benefit is it leaves your skin feeling wonderful. Here are some ways Shea Butter benefits your skin.


One way that Shea Butter helps your skin is it moisturizes it. There are a lot of different vitamins in Shea Butter that help to keep your skin nice and smooth. Shea Butter also hydrates your skin which prevents your skin from getting dry and cracking.


Another way Shea Butter helps your skin is by reducing the appearance of aging. Shea butter helps to soften the skin which can reduce the look of wrinkles in the skin. It can also help your skin tissue regenerate which makes the skin look younger and healthier.


Shea Butter can help protect and soothe your skin from harsh weather. If you get really dry skin in the winter from the cold, Shea Butter can help. It moisturizes and hydrates the skin to prevent it from drying. If you get a sunburn from the hot months of the year Shea Butter helps to sooth the burn by adding hydration to your skin.


Lastly, Shea butter can protect your skin during pregnancy. If you are afraid of getting stretch marks then you should use Shea Butter. Apply a small amount of Shea Butter on your stomach every day of your pregnancy to reduce your chances of getting stretch marks. If you already have stretch marks from previous pregnancies then you can use Shea Butter to fade these scars.


If you are looking for great products made with Shea Butter than check out EuGenia Shea. EuGenia Shea is a family owned business that only uses natural ingredients in their products. They use Shea Butter, Shea Oil, Baobab Oil, and Moringa Oil. These are all full of great vitamins that are great for your skin.


EuGenia Shea offers their products individually or you can buy a subscription. If you buy a subscription you will receive their products every month. EuGenia Shea offers many different products including Everyday Shea Butter, Pregnancy Strength Shea Butter, and Dermatological Strength Shea Butter.